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Product & Marketing

Turn products and campaigns into measurable leads

One product catalogue shared by sales, inventory and accounting, plus campaigns measured down to the order.

  • One product library shared by marketing and sales
  • Multi-channel campaigns with cost, KPIs and ROI
  • AI writes content from your own documents
Book a demoPricing
Product & Marketing — product screen
Product & Marketing — product screen

Screenshot 1 of 7

20
capabilities
10
advanced & AI features
1
AI assistants on this data
Web
on mobile

Sound familiar?

The problems this app removes

  • No idea which campaigns actually bring in customers
  • Product content is inconsistent across every channel
  • Ad leads sit in files and reach sales too late
  • Writing marketing content takes too much time

Capabilities

20 capabilities in Product & Marketing

Catalogued against screens that exist in the product, grouped by the work they do — not a flat marketing list.

Products & catalogs

4

  • Product library

    Browse all services and stock items, filter and edit marketing content in bulk.

  • Product details & media

    Manage descriptions, images and videos for every product and service.

  • Marketing content for stock itemsAdvanced

    Enrich stock items with marketing content while Inventory keeps the master data.

  • Showcase catalogs

    Create, publish and archive product catalogs for customers.

Content & AI

3

  • AI source libraryAI

    Index your product documents so AI writes from accurate, company-specific information.

  • AI content generationAI

    Generate articles, product descriptions and campaign copy from your source library.

  • Content management

    Track every content piece and export it to Documents for storage and sharing.

Campaigns

4

  • Multi-channel campaigns

    Attach several channels to one campaign, log costs and track daily KPIs.

  • Campaign members

    Manage member lists and convert them into leads or deals in one action.

  • Email & Zalo ZNSAdvanced

    Send email or Zalo ZNS from a campaign with built-in unsubscribe handling.

  • Scoring & hot leadsAI

    Score leads by engagement and surface a hot-lead list ready for sales.

Channels & integrations

4

  • Marketing channels

    Define channels such as website, social media and events to attach to campaigns.

  • UTM tracking links

    Generate UTM links per channel to know exactly where leads come from.

  • Meta Lead AdsAdvanced

    Receive Facebook and Instagram Lead Ads via webhook straight into CRM.

  • Ad platform syncAdvanced

    Pull spend and performance data from connected advertising platforms.

Analytics

3

  • Channel performance

    Compare leads, cost and conversion across marketing channels.

  • ROI & attributionAdvanced

    Calculate campaign ROI from real won deals, attributed back to the right campaign.

  • Marketing reports

    Summary reports on campaigns, channels and content for management.

Automation

2

  • AI marketing assistantAI

    AI reviews campaigns, suggests channel optimisations and flags leads to nurture.

  • Marketing workflowsAdvanced

    Automate approvals for content and campaigns, and lead hand-offs.

Real screens

Inside Product & Marketing

Product & Marketing — product screen
Product & Marketing — product screen
Product & Marketing — product screen
Product & Marketing — product screen
Product & Marketing — product screen
Product & Marketing — product screen
Product & Marketing — product screen
Product & Marketing — product screen

In practice

When you reach for it

1

Proving a campaign paid for itself

The classic question from a director: we spent that much, what came back.

  1. 1.The campaign is linked to the leads it produced
  2. 2.Leads become opportunities, then orders, then invoices
  3. 3.The ROI report reads that chain backwards to campaign cost

A number traceable to individual invoices, not an estimate.

Assistants on this app

1 assistants work on this data

Each assistant carries its own skills on this app’s data, inside the caller’s permission scope.

Marketing Strategy Assistant5 skills

Marketing strategy assistant — analyzes campaign ROI and conversion, optimizes budget allocation across campaigns and channels, and recommends high-value audience segments.

Explore skills
  • Product ContentAssesses a product's marketing-content readiness and proposes the next content piece to generate
  • Campaign Budget OptimizerRecommends budget reallocation across active campaigns by ROI and pacing.
  • Audience Segment RecommenderSurfaces best-performing audience segments and suggests lookalike/expansion targets.
  • Content Performance TrackerWeekly review of your marketing content pipeline — surfaces stale drafts, content awaiting review, and gaps in the publishing schedule.
  • Marketing Channel OptimizerMonthly cross-channel ROI analysis — identifies best and worst performing channels and generates budget reallocation recommendations.

Solutions

Product & Marketing in end-to-end solutions

Head of salesNever let a lead go cold

FAQ

Frequently asked

How is campaign ROI calculated?

From logged costs and the value of won deals attributed back to the campaign via members and leads.

Can I send Zalo ZNS messages?

Yes, once your Zalo integration is configured and campaign messaging is enabled.

What does the AI write from?

From documents in your source library, so content stays true to your actual products.

See also

Nearby apps and assistants

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